Current GDP (Gross Domestic Product) per capita of Indonesia has just entered U.S. $ 4000, and is expected to reach U.S. $ 4,500 in 2014, together with territory and large population, Indonesia will become a prestigious market for foreign retailers. At that time there were about 50 million people who have high purchasing power gain of Rp 10 million per month. In this era, there will be booming response for branded goods. This is the year for fast moving consumer goods retail which will grow 13%, whereas last year only about 11.7%. In fact, in the third quarter the widths of consumption will boost retail consumption to the highest level. This is the prosperous year for big and still retail and consumer franchise chain business like indomaret and circle K.
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